This Privacy Policy explains how Elacara Ltd ("Elacara", "we", "us", or "our") collects, uses, stores and protects your personal information when you use our platform.

Company Details

Elacara Ltd
50 Maynards Quay
London
E1W 3RY

Email: ecn.applications@gmail.com

By using the Platform, you acknowledge that your personal information will be processed in accordance with this Privacy Policy.

1. About Elacara

Elacara is an online marketplace connecting customers with independent businesses offering services including:

• Clothing alterations and tailoring
• Shoe and leather repairs
• Laundry and dry cleaning
• Jewellery and watch services
• Key cutting and locksmith services
• Embroidery and customisation
• Home textile and furnishing services
• Other repair and care services

Elacara generally acts as a marketplace and does not itself provide these services.

This Privacy Policy applies to:

• Customers using the Platform
• Businesses providing services through the Platform
• Visitors to our website and applications

2. Information We Collect

Information You Provide

We may collect:

• Name
• Email address
• Telephone number
• Password and account credentials
• Postal and billing addresses
• Booking information
• Uploaded photographs
• Measurements and item descriptions
• Messages sent through the Platform
• Business profile information
• Customer support communications

Service Information

Depending on the booking, we may process information relating to:

• Garments and alterations
• Shoes and leather goods
• Laundry and dry cleaning
• Jewellery and watches
• Keys and locksmith services
• Collection and delivery arrangements

We collect only the information reasonably necessary to operate the Platform.

Information Collected Automatically

When you use Elacara, we may automatically collect:

• IP address
• Browser type
• Device information
• Operating system
• Usage activity
• Log data
• Approximate location
• Cookies and similar technologies

Payment Information

Payments are processed by third-party payment providers such as Stripe.

We do not store full payment card details.

We may retain transaction references, payment status and related records for accounting, fraud prevention and customer support purposes.

3. How We Use Your Information

We use your information to:

• Create and manage accounts
• Facilitate bookings
• Process payments and refunds
• Connect Customers with Businesses
• Manage collections and deliveries
• Provide customer support
• Prevent fraud and abuse
• Improve Platform functionality
• Comply with legal obligations
• Send service updates
• Send marketing communications where legally permitted

4. Our Legal Basis for Processing

Under UK GDPR, we process personal information because:

• Processing is necessary to perform a contract.
• Processing is necessary to comply with legal obligations.
• Processing is necessary for our legitimate business interests.
• You have given consent where required.

5. Sharing Your Information

With Businesses

When you make a booking, we may share relevant information with the selected Business, including:

• Name
• Contact details
• Booking information
• Uploaded photographs
• Item descriptions
• Collection or delivery information

Businesses may only use this information to fulfil the booking.

With Service Providers

We may share information with trusted third parties including:

• Stripe for payment processing
• Supabase for data storage and infrastructure
• Hosting providers
• Analytics providers
• Customer support providers
• Delivery and courier partners

These providers process information only as necessary to provide their services.

Legal Requirements

We may disclose information where required by law or where reasonably necessary to:

• Prevent fraud
• Protect users
• Protect our legal rights
• Comply with court orders or legal processes

We do not sell your personal data.

6. Platform Messaging

Messages exchanged through the Platform may be stored and reviewed where reasonably necessary for:

• Customer support
• Fraud prevention
• Dispute resolution
• Platform safety
• Legal compliance

7. Cookies

We currently use cookies and session storage to:

• Keep you signed in
• Maintain secure account sessions
• Remember a provider or service selected during a user-requested journey
• Enhance security

We do not currently use analytics cookies, advertising cookies or behavioural tracking. You can manage cookies and site data through your browser settings, although blocking essential authentication cookies may prevent account features from working.

Additional details, including purposes and durations, are available in our Cookie Policy.

8. Data Retention

We keep personal information only for as long as reasonably necessary to:

• Provide services
• Meet legal obligations
• Resolve disputes
• Maintain business records
• Prevent fraud

When information is no longer required, it is securely deleted or anonymised where appropriate.

9. Data Security

We use appropriate technical and organisational measures to protect personal information.

These measures may include:

• Encryption
• Secure servers
• Access controls
• Authentication systems
• Monitoring for unauthorised access

No internet-based system can guarantee complete security.

10. International Transfers

Some of our service providers may process information outside the United Kingdom.

Where this occurs, we take reasonable steps to ensure that appropriate safeguards are in place in accordance with UK data protection laws.

11. Your Rights

Under UK GDPR, you may have the right to:

• Access your personal information
• Correct inaccurate information
• Request deletion
• Restrict processing
• Object to processing
• Request data portability
• Withdraw consent where processing relies on consent

Requests can be made by contacting: ecn.applications@gmail.com

12. Complaints

If you are unhappy with how we handle your personal information, please contact us first.

You also have the right to complain to the Information Commissioner's Office (ICO).

13. Third-Party Websites

Our Platform may contain links to external websites.

We are not responsible for the privacy practices of third-party sites.

14. Children's Privacy

Elacara is not intended for individuals under the age of 16.

We do not knowingly collect personal information from children.

If we become aware that we have collected such information, we will take reasonable steps to remove it.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

The latest version will always be published on the Platform with an updated revision date.

Continued use of Elacara after changes take effect constitutes acceptance of the updated Policy.

16. Contact Us

Elacara Ltd

50 Maynards Quay
London
E1W 3RY

Email: ecn.applications@gmail.com